Diagnostic tools can speed up the workflow in an auto repair shop significantly. But if they have outdated software, the proper diagnosis may not be readily available, which can be a huge time suck for repair technicians.
In this concept, we used a tricked visual perspective as a metaphor for mysterious automotive issues that your tool can’t diagnose. From one perspective a simple radiator turns into a snake lying in wait, or an exhaust pipe appears as a brooding alien hiding in the dark. The copy encourages techs to update their diagnostic software and stop fearing the unknown.
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